"I’ve been told to be more strategic, but no one told me how."
The Direction Stack gives you the words, structure, and focus to actually do it.
With a crisp, clear message, you’ll lead conversations, earn trust, and get heard.
About Jessica S. Hall
I am very awkard. I used to ramble, mumble and conversations went sideways most of the time.
After trial, error, and a lot of coaching, I learned how to tell a clear, strategic story. I got leaders, teams and peers on board and made shit happen.
Since then, I’ve helped Fortune 100s, scaling startups, and ambitious leaders navigate change, align their teams, and bring big ideas to life.
I created The Direction Stack to help leaders like you lead with more clarity, confidence, and impact.
If I can do it, so can you.
What is the Direction Stack?
The real problem isn't your delivery. It's your message.
Smart people get stuck when they can’t clearly explain what they’re trying to do.
They ramble, over-explain, or sound unsure. Not because they don’t know, but because the message isn’t sharp.
The Direction Stack is a simple, shareable tool that helps you get clear on:
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What you’re doing and why it matters right now
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The three priorities that move things forward
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What your team needs from you to stay focused
Give your team the direction they need and show your peers and leadership you've got this.
Train Your Own AI Communication Partner
Along with your Direction Stack, I’ll help you build and train a custom AI assistant (on ChatGPT, Claude or your choice) that knows your goals, style, and audience.
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Instant feedback on messages and presentations
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Prompts fine-tuned to your tone
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Always-on support for brainstorming and refining ideas
Show up with clarity with an always on member of your team
Resources
Work with me
If you're feeling stuck, second-guessed, or unsure how to communicate your value this is for you. In this focused 1:1 working session, we’ll build your custom Direction Stack together using my proven template.
You’ll walk away with:
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A clear, one-line statement that ties your work to strategy
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Three crisp focus areas that reinforce your leadership
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Practical tools to keep your team (or audience) aligned
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A framework you can reuse in any new role, project, or pitch
This is for leaders who are ready to stop being overlooked and start being heard
Try it for free while it's in beta, apply today
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Can I hire Jessica Hall as a speaker for my event?Yes. Jess speaks regularly on: AI strategy and transformation Product and design leadership Storytelling I work with clients to create an experience customized for your organization and your goals.
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Who is your coaching for?I work with B2B executives navigating AI strategy, product growth, or high-stakes transitions. If you're struggling to clearly communicate direction or feel like your team isn’t moving fast enough this is for you.
